Pārsla Baško is the business partner and CEO at Strategic HR and communications firm “ERDA Group”. She has an extensive experience in strategic HR, change management, leadership, communications, sustainability and brand management @ various international companies, like Rimi Baltic Group, Aldaris (part of the Carlsberg Group), Schneider Electric and others. 

Her expertise and experience have been highly appreciated also in many Baltic conferences (e.g., EBIT, HR Week Latvia, , HR Week Lietuva, HR Week Europe). In addition to all the numerous projects and workshops led on various topics as a part of ERDA Group strategic consulting, Pārsla facilitates trainings and workshops in leadership, communications, change management, hybrid work and more.